Brand Post

CCTV+: From Yiwu to Jakarta: The “China Model” of the Stationery Industry Goes Global

By PR Newswire

BEIJING, Jan. 13, 2026 /PRNewswire/ — Going global has been the top concern for Yiwu merchants in recent years. Huang Changchao, President of Yiwu Stationery & Cultural Products Industry Association, is among the first who pioneered overseas ventures. Three years ago, he decided to lead the association in tapping the Indonesian market after multiple inspections.

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SOURCE CCTV+

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