Brand Post

CCTV+: Beyond Yiwu: Chasing Dreams Across the Globe

By PR Newswire

BEIJING, Aug. 19, 2025 /PRNewswire/ — Lou Bingqiang comes from Yiwu, China. For the past 14 years, he’s been doing trade in Peru—speaking fluent Spanish and doing business with the locals. Today, he’s not only a successful entrepreneur, but also serves as Chairman of the Zhejiang General Chamber of Commerce in Peru, supporting Zhejiang natives in that country. But 14 years ago, Lou had never left China. He knew nothing about Peru. So why did he choose it as the first stop on his overseas journey?

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SOURCE CCTV+

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