Blake Lively’s recent controversies, particularly surrounding her promotional approach for It Ends With Us and her past interactions with the press, have led some to question her friendship with Taylor Swift, especially among Swift’s dedicated fanbase. Swift, known for her image curation and advocacy on social issues, has been a vocal supporter of anti-bullying and anti-domestic violence causes. When Lively’s promotion of the film, which has a domestic violence theme, appeared to trivialize the subject, fans began to doubt the authenticity of their friendship, given Lively’s tarnished reputation.
Reports suggest that Lively is now using her connection with Swift to repair her public image, mentioning the pop star during interviews and on set. Some Swifties have expressed concern about Swift associating with Lively, considering the latter’s involvement in the recent PR mishap. Despite the backlash, it seems Swift is standing by her friend, which has led some fans to question the choices she’s making regarding her circle. As with many high-profile friendships, this situation highlights how much public perception can shift in response to a celebrity’s actions and associations.